Marketing

¼«ËÙÁùºÏ²Ê prioritizes our students, research and public service. University Relations supports all three by sharing the important facts and interesting stories that make up our university. We lead ¼«ËÙÁùºÏ²Ê's marketing efforts and work with other units around campus on effective student recruitment initiatives. Explore some examples below.

Our staff can advise and guide you with planning, advertising, market research and advertising placement, budget recommendations, and identifying potential resources and partners to help you with your marketing endeavors.

 

Examples

University Relations utilizes a variety of channels for ¼«ËÙÁùºÏ²Ê's marketing campaigns, including TV, radio, social media and streaming platforms.

Here are some examples of campaign commercials:

:30 ¼«ËÙÁùºÏ²Ê brand

:30 eCampus

:15 eCampus

:30 ¼«ËÙÁùºÏ²Ê brand

:30 ¼«ËÙÁùºÏ²Ê brand

 

 

 

  • Nanook Practical Research:30 commercial spring 2022
  • Nanook Pledge:30 commercial spring 2022
  • Nanook Commitment:30 commercial spring 2022
  • Better Tomorrow:30 commercial spring 2021
  • Rankings:30 commercial spring 2021
  • Solving Issues:30 commercial spring 2021
  • School of Education - Southcentral and Juneau, 30 sec. commercial spring 2021
  • School of Education - Interior, 30 sec. commercial spring 2021
  • Research Matters V2 - 30-sec. commercial summer 2020
  • Art of Online Education - Alaska, 30 sec. commercial spring 2020
  • Art of Online Education - outside Alaska, 30 sec. commercial spring 2020
  • Nanook Pledge - 30 sec. commercial spring 2020
  • Rankings - 30 sec. commercial spring 2020
  • Research Matters - 30 sec. commercial spring 2020
  • ¼«ËÙÁùºÏ²Ê works for Alaska - 30 sec. ¼«ËÙÁùºÏ²Ê image ad spring 2019
  • Start your adventure - 30 sec. commercial spring 2019
  • Find your adventure - 30 sec. commercial fall 2018
  • Discover what defines you - 30 sec. Fairbanks commercial
  • ¼«ËÙÁùºÏ²Ê is a smart choice - 60 sec. Fairbanks commercial
  • ¼«ËÙÁùºÏ²Ê is a smart choice - 30 sec. Fairbanks commercial

Here are some examples of digital display ad/paid search landing pages:

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Fall 2020 ¼«ËÙÁùºÏ²Ê brand ad campaigns

¼«ËÙÁùºÏ²Ê brand display ads example 1
¼«ËÙÁùºÏ²Ê brand display ads example 2
¼«ËÙÁùºÏ²Ê brand display ads example 3
¼«ËÙÁùºÏ²Ê SOE display ads example 4
¼«ËÙÁùºÏ²Ê brand display ads example 5
¼«ËÙÁùºÏ²Ê brand display ads example 6

Fall 2020 School of Education ad campaigns

¼«ËÙÁùºÏ²Ê SOE display ads example 1
¼«ËÙÁùºÏ²Ê SOE display ads example 2
¼«ËÙÁùºÏ²Ê SOE display ads example 3
¼«ËÙÁùºÏ²Ê SOE display ads example 4
¼«ËÙÁùºÏ²Ê SOE display ads example 5
 

Fall 2020 Nanook Pledge ad campaigns

¼«ËÙÁùºÏ²Ê Nanook Pledge display ads example 1
¼«ËÙÁùºÏ²Ê Nanook Pledge display ads example 2
¼«ËÙÁùºÏ²Ê Nanook Pledge display ads example 3
¼«ËÙÁùºÏ²Ê Nanook Pledge display ads example 4
¼«ËÙÁùºÏ²Ê Nanook Pledge display ads example 5
 
¼«ËÙÁùºÏ²Ê brand landing page
¼«ËÙÁùºÏ²Ê WA TV campaign landing page
¼«ËÙÁùºÏ²Ê Ologie eCampus TV campaign landing page
¼«ËÙÁùºÏ²Ê Nanook Pledge landing page
¼«ËÙÁùºÏ²Ê Climate Scholars Program landing page
¼«ËÙÁùºÏ²Ê School of Education landing page